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  • Direct mail
  • Print copywriting
  • Press releases
  • Case studies
  • Reviews
  • Editing services

Sales letter copywriting... delivering a powerful punch

Have you written your own business letters, only to find the response rate was minimal?  Although you are an expert in your field, you may not have the specialist writing skills needed to attract readers straight away ... or compel them to act. 

Whether you need a sales or charity letter,  call The Word Well on Oxfordshire 01608 644969.   Or email your enquiry and a member of the team will get back to you.  A qualified copywriter can help you get a better return on your investment.


Get results with your direct mail marketing

Sales letters need to be carefully written when you want to:

  • Launch a new product or service
  • Generate sales leads
  • Publicise an event
  • Increase your response rate

Without a doubt, the best sales letters contain clever 'hooks' to motivate readers to act.   This is important, as the last thing you need is to have your letter head straight for the recycling bin.  

To avoid this, you need to hire someone trained to 'reach' your audience.  An injection of creativity could be just what you need right now to spark interest in your business.


The Word Well's sales letter formula

To produce a direct-response sales letter, we use a range of techniques at the planning stage.  Time is spent:

  • Understanding your product or service - as well as identifying features and benefits
  • Researching your niche market
  • Researching the competition
  • Crafting unique selling propositions (USPs) to give your service an edge
  • Creating head-turning headlines
  • Psychoanalysing targeted propsects - and understanding their needs
  • Planning page layout

After a sales letter is drafted, it is then edited and proofread.  While many agencies charge you extra for these services, The Word Well includes all of these specialist skills within one price. 

Take advantage of this by contacting us now on 01608 644969.  And remember - words sell!  They are the ultimate weapon in your marketing armoury... 

Print copywriting... helping you stand out from the crowd

As a professional, you know how important it is to market your product or service so you get noticed. Using promotional materials such as brochures, flyers or leaflets, is vital to any business marketing.  After all, new clients generate profit!

Our Oxfordshire copywriting specialists deliver professional punchy copy, sprinkled with maximum marketing clout.  Having a skilled copywriter write your print copy, will make all the difference to your marketing campaign!

Get your marketing campaign off to a flying start by contacting UK copywriters on 01608 644969.  If you just want FREE advice, they will be more than happy to chat!


The perks of print copywriting

With a professional copywriting service you gain:

  • Concise, easy-to-understand copy, brimming with benefits
  • Well-written, clearly structured copy to engage the reader
  • An attention-grabbing sales message to convert prospects to customers


Leaflets and brochures ... designed to make an impact

Print marketing is an essential investment.  Therefore, you cannot afford to make a mistake.   From postcard sized flyers to multi paged brochures, The Word Well will plan, write and deliver your copy, while you get on with running your business.

Whether your leaflet is showcasing a product or service, offering a guide or making an announcement, trust The Word Well to create cracking copy.


E-brochures ... for instant internet marketing

Internet marketing could not be easier with an E-brochure.   An E-brochure is a cost-effective solution to marketing your business online.

In short, it is a 'virtual' copy of your printed brochure, sales leaflet or prospectus, allowing the reader to turn the pages in a familiar way.   And, as a digital E-brochure can be attached to your website or sent via email, your product or service can have instant impact – without the printing costs!

Find out more about digital media by contacting The Word Well's Oxfordshire team today on 01608 644969.

The power of a press release

Getting positive publicity for your business or new initiative is so important. And, FREE PR is even better!

Well-researched, professionally written press releases will not only get you noticed, but dramatically kick-start your business at a time when you need it most. And, it is cost-effective too.

Contact The Word Well, in the heart of Oxfordshire, to find out how a PR service can broadcast your business.

Publicity gets results

A new press release can:

  • Increase the profile of your business or organisation
  • Generate free advertising for your products or services
  • Create the most 'newsworthy' angle for your story
  • Reach the right audience so your business gets the publicity it needs
  • Boost your business opportunities in a variety of media

When you need to generate publicity in local newspapers, trade magazines or online,  we can support you with all your PR.

Contact the team today on 01608 644969 to see how professional written copy can help get your press releases past the pending tray!

Convert new customers with a case study

Do you want to show how your service offers proven benefits to potential clients? Then, you need a case study written by a copywriting expert, to give your business credibility. Give your potential customers proof you can do the job and you're in!

Find out now how a business referral can win you new business. Email here or call The Word Well's copywriting team on 01608 644969.


Express success with a case study

A case study is an article written from a customer's point of view, explaining how your service has helped them. Short quotes, or testimonials, are included to further endorse your business.

A case study could:

  • Attract a new client base to your business
  • Prove you are trustworthy
  • Offer quality assurance

Call a UK copywriting specialist today on 01608 644969 to find out how lucrative a 'good word' can be! Based in the bustling market town of Chipping Norton, The Word Well is just a phone call away...


What a case study can do for your business marketing

What could be better than letting your customers' words sell your business for you? Success stories are powerful business messages as they convey trust, reliability and confidence. And, crucially, they give a 'human face' to your business.

Put simply, customers choose a product or service which they believe in. Therefore, a case study or customer success story, should be an integral part of your marketing strategy.

Case studies - the easy way to communicate

Case studies are invaluable marketing tools as they are so versatile. They can be used in:

  • Newsletters
  • Sales letters
  • Website copy
  • Email campaigns
  • Annual reports
  • Brochures

Testimonial and case study service ... for straight talking advertising

The Word Well's copywriting specialists will:

  • Help you to identify the best PR opportunities available
  • Save you time by conducting customer interviews on your behalf
  • Write you a compelling case study, promoting your service or product
  • Suggest how you can incorporate a case study into your business marketing

Contact the West Oxfordshire copywriting team today for FREE case study advice.

Remember, clear, compelling copy gets results! But, don't just take our word for it ... read these recent testimonials for yourself.

Increase sales with a business writing review

How often do you review your marketing materials, to ensure your message is getting through to customers? And, can you spot mistakes which could be putting prospects off?

Nothing is more damaging than a sales letter which doesn’t attract immediate attention – or a website riddled with typos. 

Find out how The Word Well, serving Oxfordshire as well as the UK, can revive your word health ... and your business!  Please ring 01608 644969. Or email if you prefer.

Benefit from a FREE word health check

Simply email a copy of an existing sales letter, website page or brochure and one of our trained UK copywriters will give you constructive feedback – costing you nothing!  You don't even have to leave the office...

Sometimes, all you need is a fresh pair of eyes to look through your business writing and point out errors you've missed.  Your mini report will contain an action plan with clear objectives on how to improve performance.

As this offer is only FREE to the first 10 applicants every month, contact us now to book yourself in!

How a detailed critique supports your business

Before your website goes live or you commit to a direct mail campaign, arrange for a skilled writer to ‘test’ it out for you first.

You will quickly receive a detailed report tailored to your business. A website critique, for example, will review and suggest how to improve navigation, organisation, readability, keywords, messaging and consistency.

This will you help to:

  • Project a professional image
  • Promote a clear message
  • Appeal to your target market
  • Inspire customer confidence

Broadcast your business with a riveting review

If you've a new pub menu or book launch, The Word Well can write a sizzling review for you. And, will even organise a press release so everyone else hears about it too!

Just call the Cotswold copywriters near Oxford, on 01608 644969 or email your enquiry.

Polish your sales message with an editorial service

What is the secret to successful business writing? Just how do you inspire customers with confidence?

There is no doubt about it: when a document is accurate, consistent and well-written, your professionalism speaks volumes.  An unclear sales message littered with errors, will cost you valuable business.  

When a pipe bursts, you call a plumber.  So, when you need to fix your sales writing, it makes sense to call a copywriter.

To increase sales, you must create the right impression... Find out how by calling a professional copywriter on 01608 644969.

How an editing service can reform your business

Do you know how hard it is to spot errors in your own writing?  Unless trained, you probably won’t notice spelling slip-ups, grammar mistakes or poor sentence flow.  An extra pair of well-trained eyes will:

  • Eliminate grammar errors
  • Reword text if it’s not flowing
  • Improve consistency
  • Polish sentence structure
  • Restore your professional image

Ring the changes with a rewriting service

If your marketing publications are not working for you, a smart move is to spruce them up with a rewrite.  If left, you’ll miss out on a huge opportunity to expand your business.

Communicating effectively with your customers really is the cornerstone of good business. Whether you’ve existing sales letters, brochures or a live website, it is essential you:

  • Update website content to maintain your search engine listing
  • Tailor your business writing to your customers’ needs
  • Give your message pizazz to ignite interest

And if you have no time to do this, why not ask a professional to do it for you?  Call or email The Word Well – the Cotswold Copywriters, serving Oxfordshire as well as the UK.

Remember, gruesome grammar costs customers!


Isn’t it time to take your business to the next level?